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Richard Davies wrote: The UK has a good crop of technology pioneers in cloud computing - for example ElasticHosts, FlexiScale, Flexiant, OnApp - and also some strong government initiatives such as G-Cloud. We will have to see whether this kind of technical leadership converts into swift mass-market adoption or not.
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Veramark CEO to Speak at ITFMA Conference
Tony Mazzullo will explain how to reduce telecom and IT expenses without compromising capabilities

PITTSFORD, N.Y., July 9, 2009 - Veramark Technologies, Inc. (VERA.OB), a leading provider of Telecom Expense Management (TEM) solutions, announced today that President and CEO Tony Mazzullo will deliver a presentation at the IT Financial Management Association's (ITFMA) "Financial World of Information Technology" Conference, being held July 13-17 at the Francis Marion Hotel in Charleston, South Carolina. Mazzullo's presentation, titled "Improve the Bottom Line by Reducing Telecom and IT Expenses - Without Cutting Services," will show how telecom and IT expense management can help reduce costs and optimize expenditures without limiting available services. Mazzullo will deliver his presentation at the conference on Friday, July 17, 2009 at 8:00 a.m.

"In today's economy, savings gleaned from telecom and IT expense management are low-hanging fruit in terms of corporate cost reduction," says Mazzullo. "My presentation at the ITFMA conference will share much of what we have learned at Veramark on how TEM and IT expense management programs help organizations spend less without sacrificing services.  These programs can often be self-funding."

Veramark provides a wide range of software and services for expense management best practices, including VeraSMART® TEM-enabling software. Veramark's most recent addition to its product suite, VeraSMART Performance Advisor®, is a fully integrated business intelligence solution that summarizes and analyzes data collected by VeraSMART and presents it in easy-to-understand dashboards, charts, graphs, and in-depth analytics. Performance Advisor provides actionable information to help reduce costs and improve productivity. In his ITFMA presentation, Mazzullo will discuss how organizations can use "out of the box" business intelligence tools such as VeraSMART Performance Advisor to optimize telecom and IT spend and generate rapid ROI.

ITFMA is a national leader in the education of IT financial management professionals and the only recognized provider of certification in the various financial disciplines of IT financial management. "We're pleased to welcome Tony to the 2009 ITFMA conference being held in Charleston," said Terence Quinlan ITFMA Director. "The knowledge and experience about expense management that he can share with conference attendees has the potential to make a real impact on our members' companies."

About IT Finance Management AssociationThe IT Financial Management profession was founded when the IT Financial Management Association (ITFMA) was established in 1988. ITFMA is the only association dedicated to standardizing the principles and practices related to the financial disciplines and tools used to financially manage Information Technology (IT) organizations. ITFMA is the national leader in the education of IT financial management professionals and the only provider of certification in the various financial disciplines of IT financial management. Visit http://www.itfma.com/.

About Veramark Technologies, Inc.Veramark is a leading provider of scalable, integrated enterprise solutions for telecom and IT expense and performance management. Veramark solutions provide visibility into operational expenses and generate actionable business intelligence to help organizations reduce spend and optimize business processes. Veramark solutions, which include software and services for Telecom Expense Management (TEM) and Business Process Outsourcing (BPO), enable best practices for managing complex unified communications networks on a global scale. For more information, visit www.veramark.com.

# # #

Veramark and VeraSMART are registered trademarks of Veramark Technologies, Inc. MySMART and VeraSMART Performance Advisor are trademarks of Veramark Technologies, Inc. All other trademarks are the property of their respective owners. This press release may contain forward-looking statements as defined in the Private Securities Litigation Reform Act of 1995. A variety of factors could cause actual results to differ from the anticipated results expressed in such forward-looking statements. These may include but are not necessarily limited to changes in general economic conditions in the United States and overseas, technological changes in the telecommunications or computer industries, the timely and successful launch of planned new products, the timely installation and acceptance by end-user customers, and the impact of competition or changes in the marketing strategies of major distributors.

Contact:
Karyn Price, Bailiwick Company for Veramark Technologies
Tel: 609.397.4880 ext. 204
eMail: kprice@bailiwickpr.com
Twitter: @VeramarkTEM

About Karyn Price
Karyn joined the Bailiwick Company ten years ago, and spends the majority of her time managing media relations and corporate, employee and marketing communications for her telecommunications and technology clients. She currently leads the company's public relations practice. With an eye toward results, she works diligently to secure meaningful coverage for clients in relevant print and online publications, as well as in key financial and analyst reports. Her new-found passion for social media has ignited additional interest for the clients she serves. Prior to joining Bailiwick, Karyn was the communications manager for the Bucks County Conference & Visitors Bureau, where she publicized the beauty, art and culture that the region offers to leisure travelers. Under her direction, the county saw a 43 percent increase in travel leads. She has also spent time in advertising. Karyn holds an M.A. in Professional Communication from La Salle University and a B.A. in Communication from Elizabethtown College. Outside of the office she enjoys music, spending time with family and reading great novels. Please note that the views expressed on this site are mine and do not necessarily reflect the views of the clients I represent.

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