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Best Buy Embraces Cloud Computing
Enomaly helps Best Buy navigate the cloud

This is a guest post written by Lars Forsberg, a partner and co-founder at Enomaly. Lars manages our professional services group which focuses on cloud related services for our enterprise customers including Intel, Best Buy, and Orange / France Telecom among others. The post originally appears on the bestbuyapps.com blog.
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In late May, Gary Koelling and Steve Bendt came to Enomaly looking for our help to realize their latest brainchild, called "Connect". We'd previously worked with Best Buy to develop an internal social networking site called "Blueshirt Nation " and we were eager for an another opportunity to collaborate with them.

Inspired by Ben Herington's ConnectTweet, the concept was simple; Connect BlueShirts directly with customers via twitter. In less than two months, Enomaly developed a Python application on Google App Engine to syndicate tweets from Best Buy employees and rebroadcast them. Thereby allowing customers to ask questions via twitter (@twelpforce) and have the answer crowdsourced to a vast network of Best Buy employees who are participating in the service. Now the answer to "looking for a Helmet Cam I can use for snowboarding and road trips" is only a tweet away.

The application, which has since come to be named Twelpforce, is a prime example of innovators like Best Buy leveraging cloud computing to enhance their business. The response to the service since it was launch on Sunday has been very positive and it's exciting to be an intregral part in bringing this project to life.

About Reuven Cohen
An instigator, part time provocateur, bootstrapper, amateur cloud lexicographer, and purveyor of random thoughts, 140 characters at a time.

Reuven is an early innovator in the cloud computing space as the founder of Enomaly in 2004 (Acquired by Virtustream in February 2012). Enomaly was among the first to develop a self service infrastructure as a service (IaaS) platform (ECP) circa 2005. As well as SpotCloud (2011) the first commodity style cloud computing Spot Market.

Reuven is also the co-creator of CloudCamp (100+ Cities around the Globe) CloudCamp is an unconference where early adopters of Cloud Computing technologies exchange ideas and is the largest of the ‘barcamp’ style of events.

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