Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News
SYS-CON.TV
Cloud Expo & Virtualization 2009 East
PLATINUM SPONSORS:
IBM
Smarter Business Solutions Through Dynamic Infrastructure
IBM
Smarter Insights: How the CIO Becomes a Hero Again
Microsoft
Windows Azure
GOLD SPONSORS:
Appsense
Why VDI?
CA
Maximizing the Business Value of Virtualization in Enterprise and Cloud Computing Environments
ExactTarget
Messaging in the Cloud - Email, SMS and Voice
Freedom OSS
Stairway to the Cloud
Sun
Sun's Incubation Platform: Helping Startups Serve the Enterprise
POWER PANELS:
Cloud Computing & Enterprise IT: Cost & Operational Benefits
How and Why is a Flexible IT Infrastructure the Key To the Future?
Click For 2008 West
Event Webcasts
Potomac Tech Wire Social Media 2009 Business and Government Roundtable
Blogerati and twitterati among the social media elite are most likely to consume and propagate your corporate perspectives

New Media on Ulitzer

At this morning's Potomac Tech Wire "Social Media Outlook" Breakfast Round Table (follow tweets on #SMO2009), well-known presenters Rohit Bhargava, Adam Lehman, Geoff Livingston, Jake Maas, and Moderator Paul Sherman (Editor, Potomac Tech Wire gave the packed event some great insight and feedback regarding how social media's being used in the business community (and a bit of government social media) - along with their prognostications for the future of players and contexts.

What seems like one of the big winners among comments for businesses to address, is the need to much more proactively - and with an ever-present eye towards search engine optimization (SEO) - "engage the middle" of the online press and content producers.

Essentially, those blogerati and twitterati among the social media elite are most likely to consume and propagate your corporate perspectives, announcements or points-of-view if these messages are in fact conveyed as a trusted social media source. In other words, become first an engaged, trused social media community member, and this will drive your ability to convince leading social media publishers to participate in and promote your discussion. Consistent, useful tweeting and content publishing within social media protocol begets great re-tweets from those who matter in your particular online ecosystem.

Your contribution of material through social media channels will also work well if it represents not only your corporate POV, but also a bit of "content curation" - i.e. hand-picked selection and enrichment of material and online sources pertaining to your topic or niche. Become a social search engine for your communities; this should not only help build your communities and community presence, but this activity across social media channels is naturally search-engine optimized in terms of time, relevance, connections.

Some of the prognostications included advice for businesses to monitor developments in mobile, location-based social media along with new input methods, the automated intersection of social media channels into "Internet Media" engines, the proliferation of buyer-side capabilities for social media ad placement and publisher adspace inventory management, and the increasing focus on "multi-channel integration" of messaging across both traditional and new social media. Products like Google Wave and Posterous were pointed out as great representatives of developments such as these.

This being predominantly a business-oriented crowd, a few audience surveys revealed things we understand in the DC business community, but perhaps those outside don't - for example, very few in the audience used iPhones, most had Blackberrys, and therefore the point was made that much opportunity awaits those who tap this underserved mobile application market. Also, it's apparent that the well-established and financed platforms such as Facebook, Twitter and LinkedIn will likely be around for some time to come, so it's imperative that businesses invest some time and energy into establishing their strategy for using these channels.

All in all, a really good and current perspective, from de-facto DC and Northern Virginia social media leaders, on the state of the social media industry and its role in corporate life. Thanks to the retweeters in the crowd and on stage, including @kellyolson, @timharv, @tsuder, @GeoffLiving, @rohitbhargava, @loudoun, @lindahagopian, @fairfax_county and @blackstonetech.

Read the original blog entry...

About Ted McLaughlan
Summary: Currently a Federal Enterprise Architect with Oracle, Ted has over 25 years in Commercial and Government Information Technology with University of Virginia, EDS, Accenture, KME Internet Marketing, Blackstone Technology Group, NavigationArts and CSC; additional focus recently on Interactive Design, Web 2.0 Internet Marketing, SEO, Social Media and Advertising. Specialties: Enterprise Architecture and Information Management, SOA/ESB, Enterprise Integration, Business Intelligence, Internet Safety and Security, Family Content Networks, Knowledge Management and Collaboration, User-Defined Operational Pictures/Common Operating Pictures (UDOP/COP), Situational Awareness, Portals, Internet Marketing and Search Engine Optimization (SEO), Website Design/Development and Optimization - Certified Systems Engineer - Certified Enterprise Solution Architect

Latest Cloud Developer Stories
Transformation Abstract Encryption and privacy in the cloud is a daunting yet essential task for both security practitioners and application developers, especially as applications continue moving to the cloud at an exponential rate. What are some best practices and processes for ...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing sm...
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. ...
DXWorldEXPO LLC announced today that "IoT Now" was named media sponsor of CloudEXPO | DXWorldEXPO 2018 New York, which will take place on November 11-13, 2018 in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lesso...
Containers and Kubernetes allow for code portability across on-premise VMs, bare metal, or multiple cloud provider environments. Yet, despite this portability promise, developers may include configuration and application definitions that constrain or even eliminate application po...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021



SYS-CON Featured Whitepapers
ADS BY GOOGLE