RAMP, the industry’s leading Content Optimization platform, announced today that it has won the Streaming Media 2009 Readers’ Choice Awards in the category of Search and Indexing Platform for its MediaCloud technology.

"The Streaming Media Readers' Choice Awards are the only awards of their kind in the online video industry," says Streaming Media magazine editor Eric Schumacher-Rasmussen. "While other awards focus exclusively on content, this is the only awards program that honors the technology that makes it all possible, and it's definitely the only one where the people decide who wins. And this year, more than 5,000 votes were cast for more than 200 nominees. Clearly, people care deeply about the tools they use to get their jobs done."

MediaCloud is offered as the core technology within RAMP:workflow, the foundation of RAMP’s award winning Content Optimization platform that is used by the leading broadcast, publishing and media brands such as FOX, NBC, Meredith, Thomson Reuters, and others to create unique online publishing experiences for their audiences. These include discovery and engagement solutions for all types of media, including video and audio, towards creating higher audience metrics and content monetization.

“This award is recognition that not only is our technology the most advanced in the industry for optimizing all types of content and giving publishers unique advantages in delivering meaningful experiences to their audiences, but also that users of technology tools recognize the value of our contribution to the industry,” said Tom Wilde, CEO of RAMP. “RAMP (formerly EveryZing) continues to garner awards and we are proud to have the support of Streaming Media readers who are among the most informed critics of the universe of media technologies available today.”

About RAMP

RAMP is an advanced Content Optimization SaaS platform providing publishers’ workflow, discovery and engagement solutions to drive monetization of online content to users’ search and browsing behavior. RAMP offers publishers an open, flexible and modular capability to optimize large amounts of content, including text, audio, video and images, within dynamic publishing environments. As a result, publishers’ content becomes positioned for discovery and precise targeting, both on search engines and within publishers’ own websites. Users rely on such precision to discover and engage with content, thereby increasing the commercial viability of content for publishers while curtailing publishing costs.

Leading publishers using RAMP include – FOXNews, NBC, DowJones, Meredith, and others. For more information visit: www.RAMP.com, or contact us at info@RAMP.com.