Comments
Richard Davies wrote: The UK has a good crop of technology pioneers in cloud computing - for example ElasticHosts, FlexiScale, Flexiant, OnApp - and also some strong government initiatives such as G-Cloud. We will have to see whether this kind of technical leadership converts into swift mass-market adoption or not.
Cloud Expo on Google News

SYS-CON.TV
Cloud Expo & Virtualization 2009 East
PLATINUM SPONSORS:
IBM
Smarter Business Solutions Through Dynamic Infrastructure
IBM
Smarter Insights: How the CIO Becomes a Hero Again
Microsoft
Windows Azure
GOLD SPONSORS:
Appsense
Why VDI?
CA
Maximizing the Business Value of Virtualization in Enterprise and Cloud Computing Environments
ExactTarget
Messaging in the Cloud - Email, SMS and Voice
Freedom OSS
Stairway to the Cloud
Sun
Sun's Incubation Platform: Helping Startups Serve the Enterprise
POWER PANELS:
Cloud Computing & Enterprise IT: Cost & Operational Benefits
How and Why is a Flexible IT Infrastructure the Key To the Future?
Click For 2008 West
Event Webcasts
Clear Channel Radio Digital Streaming Audience Has Highest Concentration of Coveted Advertising Demographic, Says Ando Analysis

Clear Channel Radio today announced that an exclusive study of listener demographics of the company’s digital streaming stations shows a dramatic increase in the concentration of advertisers’ most coveted demographic: Adults 25-54. The opt-in study, conducted by Ando Media earlier this year, had an incredibly high 47.9% opt-in rate. Formats seeing a more than 20-point gain include Urban Adult Contemporary, Classic Hits, Adult Contemporary, Country, Urban Contemporary, News/Talk and Oldies.

Percentage of Adults 25-54  

AM/FM
(Arbitron)

  Digital Streaming
(Ando)
  Gain
R&B - Urban Adult Contemporary 61.9% 86.2% 24.3 points
Hot AC 66.4 85.9 19.5
Classic Rock 71.8 84.3 12.5
Sports 65 83.5 18.5
Classic Hits 56.2 82.5 26.3
Alternative 62.8 78.5 15.7
Adult Contemporary 56.7 77.3 20.6
Country 51.3 76.4 25.1
Urban Contemporary 51.9 72.6 20.9
Talk / Personality 51.7 71.3 19.6
News/Talk 40.2 71 30.8
Oldies 43.1 66.1 23
Pop Contemporary Hit Radio 52.1 64.3 12.2
Rhythmic Contemporary Hit Radio 46.3 61.8 15.5
 

Sources: Arbitron “Radio Today: How America Listens to Radio 2009”; Ando Media

“The big news here is that our digital listening audience is highly concentrated with 25-54 year olds,” said Evan Harrison, executive vice president of Clear Channel Radio and president of the company’s digital unit. “We can now share with our ad partners the quality of our audience as well as the quantity in real-time, which adds up to 15% to our terrestrial broadcasts.”

“The survey data indicates that Clear Channel's digital platform attracts a coveted demographic,” said Paul Krasinski, executive vice president and chief operating officer of Ando Media.

Ando Media surveyed listeners clicking the “Listen Live” button on Clear Channel Radio Web sites. No user saw the survey more than once.

About Clear Channel Radio

Clear Channel Radio is a leading radio company focused on serving local communities across the U.S. with more than 110 million listeners choosing Clear Channel Radio programming each week. The company's content can be heard on AM/FM stations, HD digital radio channels, on the Internet, at iheartradio.com and on the iheartradio mobile application on iPods and smart phones, and used via navigation systems from TomTom, Garmin and others. The company's operations include radio broadcasting, syndication and independent media representation. Clear Channel Radio is a division of Clear Channel Communications, Inc. (OTCBB:CCMO), a leading global media and entertainment company. More information on the company can be found at www.clearchannel.com.

About Business Wire
Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Cloud Developer Stories
Can you bring services from the cloud to your customers faster and have them adopt it with ease of use or bring the power of bundled services to the fingertips of your clients without creating new rigid ‘apps stove pipes'? Do you want to prevent your business running away to publ...
OCZ Technology Group, a provider of high-performance solid-state drives (SSDs) for computing devices and systems, on Tuesday announced the Z-Drive R4 CloudServ PCI Express (PCIe) flash storage solution, designed to accelerate cloud computing applications and reduce operating expe...
Many organizations have embraced, or are considering, the benefits of cloud computing – speed, flexibility, increased expertise, shared workload, reduced costs, etc. The benefits are many – but so are the risks. What are the threats to cloud security? Which parties assume respons...
In August 2011, SHI Enterprise Solutions (ESS) division launched the SHI Cloud, offering reliable and cost-effective industrial-grade cloud computing platforms. That same division achieved an 82 percent increase in revenue over 2010.
SoftLayer Technologies on Tuesday announced the immediate worldwide availability of SoftLayer Object Storage, a redundant and highly scalable cloud storage service that allows users to easily store, search and retrieve data across the Internet, with optional CDN connectivity, or ...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021

SYS-CON Featured Whitepapers
ADS BY GOOGLE

Breaking Cloud Computing News
which combines the world's first all-in-one workstation with the high performance graphics and compu...