SOASTA to Present at World's Largest Cloud Computing Event
Dan Bartow to discuss the impact of social media on performance in the cloud
By: Liz McMillan
Mar. 24, 2010 10:30 PM
SOASTA Session at Cloud Expo
Companies are becoming increasingly proficient at cross-platform marketing, in particular, using social media sites, such as Twitter, Facebook and MySpace, in conjunction with traditional media, to drive traffic to websites. If done well, when the users from all of these sources converge on a site there's an inevitable spike in traffic, often supercharged by leveraging social media. These are great opportunities for the recipient of the traffic, if they can handle it.
The elasticity of the Cloud is one of the most effective ways to handle these dramatic swings. But simply throwing more servers at a problem is rarely the solution, and the same is true of scaling in the Cloud.
In his session at the 5th International Cloud Expo, Dan Bartow, Vice President and Cloud Evangelist for SOASTA, will discuss how to make architectural decisions for online applications that set the stage for performance and scalability when deploying in the Cloud to handle unforeseen spikes. He'll cover everything from the underlying technology choices (such as the use of Flash vs. HTML5), the infrastructure and typical breaking points, to the ongoing operations of measuring performance.
Cloud Expo is the world's leading Cloud-focused event since 2007, and is held five times a year, in New York City, Silicon Valley, Prague, Tokyo and Hong Kong.
The 5th International Cloud Expo is co-located with the 8th International Virtualization Conference & Expo and will be taking place on April 19-21, 2010, at the Jacob Javits Convention Center in New York City with more than 5,000 delegates and over 100 sponsors and exhibitors participating in the conference.
About the Speaker
A Rock Star Faculty, Top Keynotes, Sessions, and Top Delegates!
All main layers of the Cloud ecosystem will be represented in the 5th International Cloud Expo - the infrastructure players, the platform providers, and those offering applications, and they'll all be here to speak, sponsor, exhibit and network this April in New York.
Over 200 corporate sponsors and 10,000 industry professionals became part of Cloud Expo since its inception, more than all other Cloud-related events put together worldwide.
"Cloud Expo was announced on February 24, 2007, the day the term ‘cloud computing' was coined," said Fuat Kircaali, founder and CEO of SYS-CON Events. "Cloud has become synonymous with ‘computing' and ‘software' in two short years, and this event has become the new PC Expo, Comdex, and InternetWorld of our decade. By 2012, more than 50,000 delegates per year will participate in the Cloud Expo."
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