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![]() From the Blogosphere Is Gamification Only a Buzzword?
Is it a fad or is it fundamentally life altering trend?
By: Udayan Banerjee
Oct. 1, 2012 03:12 AM
Is the term “Gamification” a buzzword or is it a real trend which will change the way things are sold … services are delivered? Is it a fad or is it fundamentally life altering trend? Is it something new or is it an old wine in a new bottle? If you are not familiar with the term then here is a quick explanation. What is Gamification? Gamification is the use of game design elements, game thinking and game mechanics to enhance non-game contexts. And Gamification works by…
What about some examples? As Seth Priebatsch, in his TED talk says “The game layer is all about influence … it’s actually about using dynamics, using forces, to influence the behavior of where you are, what you do there, how you do it.” He goes on to describe 4 techniques:
He also jokingly states that “…with seven game dynamics, you can get anyone to do anything…” Tricking the user! Does it not, then, make Gamification a technique to trick users to do things which they would not do otherwise? And then you have what Abraham Lincoln had said…
Any Gamification technique may work few times but after that … well users will become immune to it! Related Articles:
TED Talks on Gamification Latest Cloud Developer Stories
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