Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News
SYS-CON.TV
Cloud Expo & Virtualization 2009 East
PLATINUM SPONSORS:
IBM
Smarter Business Solutions Through Dynamic Infrastructure
IBM
Smarter Insights: How the CIO Becomes a Hero Again
Microsoft
Windows Azure
GOLD SPONSORS:
Appsense
Why VDI?
CA
Maximizing the Business Value of Virtualization in Enterprise and Cloud Computing Environments
ExactTarget
Messaging in the Cloud - Email, SMS and Voice
Freedom OSS
Stairway to the Cloud
Sun
Sun's Incubation Platform: Helping Startups Serve the Enterprise
POWER PANELS:
Cloud Computing & Enterprise IT: Cost & Operational Benefits
How and Why is a Flexible IT Infrastructure the Key To the Future?
Click For 2008 West
Event Webcasts
SOASTA Measures Real Mobile & Web Users in Real-Time
The company has also made its very first acquisition, picking up LogNormal

Somebody oughta buy Facebook one of these.

SOASTA, a big cheese in cloud and mobile testing, has come out with mPulse.

It's supposed to be the first and only Real User Measurement (RUM) data analysis solution to deliver real-time information based on actual mobile user behavior. Naturally it's cloud-ified and the analytics are patented.

The company has also made its very first acquisition, picking up LogNormal, which, as you might suspect, does real user measurement and monitoring for mobile and web applications.

Anyway, the company says existing tools collect data about the past, not the present, and hence fail to capture the real mobile users' experience. mPulse, on the other hand, "instantly delivers actionable intelligence to operations and marketing professionals."

Google's head performance engineer Steve Souders thinks it's cool: "I've been saying for years that Real User Measurement is the best way to measure web performance. RUM tells the whole story across all browsers and locations in a way that works for both mobile and desktop users."

mPulse captures performance metrics such as bandwidth and page load time as well as engagement metrics like bounce, exit and conversion rates. Then there's mobile user metrics like user location, device type, carrier speed and application use.

The widgetry is fitted with what's supposed to be the industry's first interactive in-memory monitoring dashboard offering data visualization useful to development, operations, marketing and finance.

The guys using mPulse get a second-by-second view of real user activity broken down by continent, region, country or city. Business, development, test and operations teams can correlate the impact of performance on the bottom line, take action as needed, and feed critical information back into the development lifecycle.

SOASTA CEO Tom Lounibos says, "Technical professionals and business managers need a comprehensive solution to test, monitor and measure real user behavior to ensure customers get the most out of their app or site - whether it's mobile, on the web, or both. With mPulse, operations managers and business leaders collaborate with a common view of user behavior, empowering them to make informed decisions, pinpoint areas needing improvement and take the necessary steps to improve their web and mobile applications."

Gartner research director Thomas Murphy wades in to say: "Understanding mobile application issues will be critical to successful deployment of both B2C and B2B applications on devices. Organizations can't just leave it to testing. Real User Measurement of deployed applications will provide critical real-time data that leads to improved collaboration across teams to resolve issues faster and drive customer satisfaction."

A subset of mPulse will be free. Access to the full package, which should be out in Q1, will run about $25,000-$50,000. It was introduced this week at Velocity Europe in London.

It works on both native and hybrid mobile applications. Alerts can be customized based on whatever dimensions are critical. It claims no false positives whether it's, say, an increase in users bounce rates or falling mobile downloads. Users can see what's happening from the real mobile device through the data center and it works with different monitoring solutions.

NASA used SOASTA for the Curiosity Mars Landing to ensure its web site and applications were ready for millions of hits. Ditto the London Olympics. Other customers include Hallmark, Intuit, Microsoft and Netflix as well as six of the 10 top retailers.

SOASTA was started the month HP acquired Mercury Interactive for $4.5 billion in 2006. Mercury was the testing superstar back when client/server dominated. It hasn't changed with the time allowing start-ups like SOASTA to thrive.

See http://info.soasta.com/freerum.html.

About Maureen O'Gara
Maureen O'Gara the most read technology reporter for the past 20 years, is the Cloud Computing and Virtualization News Desk editor of SYS-CON Media. She is the publisher of famous "Billygrams" and the editor-in-chief of "Client/Server News" for more than a decade. One of the most respected technology reporters in the business, Maureen can be reached by email at maureen(at)sys-con.com or paperboy(at)g2news.com, and by phone at 516 759-7025. Twitter: @MaureenOGara

In order to post a comment you need to be registered and logged in.

Register | Sign-in

Reader Feedback: Page 1 of 1

Latest Cloud Developer Stories
"NetApp's vision is how we help organizations manage data - delivering the right data in the right place, in the right time, to the people who need it, and doing it agnostic to what the platform is," explained Josh Atwell, Developer Advocate for NetApp, in this SYS-CON.tv intervi...
Sold by Nutanix, Nutanix Mine with Veeam can be deployed in minutes and simplifies the full lifecycle of data backup operations, including on-going management, scaling and troubleshooting. The offering combines highly-efficient storage working in concert with Veeam Backup and Rep...
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component ...
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? Th...
"We were founded in 2003 and the way we were founded was about good backup and good disaster recovery for our clients, and for the last 20 years we've been pretty consistent with that," noted Marc Malafronte, Territory Manager at StorageCraft, in this SYS-CON.tv interview at 20th...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021



SYS-CON Featured Whitepapers
ADS BY GOOGLE