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Special WTM 2012 Travel Gift From Taipei City Government
Taipei Pass Discounts Worth GBP480 for DIY Travelers

TAIPEI, TAIWAN -- (Marketwire) -- 11/07/12 -- Thinking of a trip to Asia? Taipei is your perfect choice! During the November 5~8 World Travel Market (WTM 2012) in London, the Taipei City Government's Department of Information and Tourism has been targeting the United Kingdom's DIY travelers with promotions of the city's many scenic attractions and its high-value Taipei Pass, along with giveaways of a super-value promotional-discount gift item containing deals valued at up to 23,000 New Taiwan Dollars (£ 480).

The Department of Information and Tourism says that the Taipei Pass makes use of the city's comprehensive public-transportation ultra-convenient, with unlimited use of the Taipei Metro and public bus system during its period of validity, and there is also the extra bonus of an attached booklet providing preferential deals at over 100 selected local businesses. There are discounts on such things as Taipei's most famous souvenir gift, pineapple cakes, on other specialty fine-food delicacies such as xiaolongbao (steamed dumplings) and beef noodles, on hot-spring outings and foot & body health massages, and on much else too -- with an impressive total value of up to £ 480! This brings the DIY traveler the promotions and discounts usually only offered to groups, and is the perfect Taipei sightseeing choice for European DIY travelers.

Taipei City already actively cooperates with specialist British and Taiwan travel firms and airlines involved in Taiwan travel from Europe (United Kingdom). Among these enterprises are London's Ours Travel and Taipei's Edison Tours, EVA Airways, and China Airlines. Industry professionals are indicating that Taipei's attractive fusion of East and West, its distinctive cultural atmosphere, and its friendly and convenient transportation system, with the added attraction of the Taipei Pass promotion campaign, make it the premium new choice for Asia sightseeing with UK travelers.

Another promotional highlight calling the attention of trade professionals to Taipei's rich trove of tourism attractions has been the "Taiwan-style Afternoon Tea" sessions, using classic British afternoon-tea implements. Among the delicious food accompaniments that have been introduced are pineapple cakes, which are Taipei's favorite gift offering, Taiwan-style beef jerky, the Russian imperial-style soft sweets that were the favorite of Faina Chiang, the Russian-born wife of former President Chiang Ching-kuo, and the delectable hand-crafted chocolates of Taipei's cultural-creative shops. Matched with Taipei's premium-graded Wenshan Oolong tea, the experience has brought the exhibition's taste-testing trade professionals both great surprise and great pleasure. They have been reporting that prior to this the only Taipei food specialty they have heard of is pearl milk tea, but they are now fully aware of the city's mouth-watering range of exquisitely delicious snack treats. Wenshan Oolong tea, so distinctive from English black tea with its attractive greenish-gold hue, full body, and light sweetness, has also received enthusiastic reviews.

Photo caption: Foreign traveler enjoys Taiwan tea and pineapple cakes at the WTM 2012 in London.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2146601

Contact:
Serene Yu
Researcher
Tel:+886-2-2720-8889, ext.3369
E-mail: Email Contact
Tourism Development Division
Department of Information and Tourism
Taipei City Government

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