From the Wires
Postcard on the Run Announces Formation Of Parent Company: On The Run Tech
On The Run Tech to Create Full Slate of Personalized Apps in the Mobile to Physical Products Space; Set to Launch Casetomize App Next Month
By: PR Newswire
Nov. 15, 2012 12:15 PM
LOS ANGELES, Nov. 15, 2012 /PRNewswire/ -- Postcard on the Run today announced the formation of On The Run Tech, its parent company that specializes in building powerful mobile apps that let users create customized physical products right from their mobile device. The On The Run Tech portfolio of companies includes Postcard on the Run, Run With It SDK, Postal Gopher and Casetomize, the soon to launch mobile app allowing users to create custom, high quality phone cases for Android and iOS devices directly from their phone.
"With On The Run Tech, we've created a platform to serve consumers wherever they go, bridging the gap between mobile commerce and physical goods with personalized convenience. This means a suite of native applications for iOS, Android and Windows that allow them to share content and imagery both online and offline, through physical keepsakes," said Josh Brooks, founder and CEO of On The Run Tech. "Our entrée into the space began with a beloved piece of culture – the postcard, but has quickly evolved into a roadmap of new personalized keepsakes and technology that helps connect digital to physical."
The next product to launch under the new company, Casetomize, is a cutting edge mobile app allowing users to create custom, high quality phone cases for Android and iOS devices directly from their phone. The free-to-download Casetomize app allows users to tap into their own photo libraries to create personalized, high quality phone and tablet cases. With the option to either select one image or several favorites, users can access and edit photos from their camera roll as well as from various social networks making the personalization possibilities endless.
In addition to Casetomize, the On The Run Tech portfolio of companies includes:
On The Run Tech recently closed a seed round of $1.3 million bringing the total amount of funding to date to $2 million. Selena Gomez, an investor and creative advisor to the company, participated in the new round along with Crosslink Capital, Crosscut Ventures, Siemer Ventures, Miramar Venture Partners, Newport Coast Investments and Double M Capital among other individual investors.
David Silverman, Partner with Crosslink Capital said, "Josh was quick to address the direction of where consumers are spending time and money – mobile. When we first met Josh, we immediately saw the passion of an entrepreneur aggressively looking to tackle a meaningful problem."
ABOUT ON THE RUN TECH
CONTACT: Zella Panossian, (310) 228-1300, email@example.com
SOURCE Postcard on the Run
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