Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News
SYS-CON.TV
Cloud Expo & Virtualization 2009 East
PLATINUM SPONSORS:
IBM
Smarter Business Solutions Through Dynamic Infrastructure
IBM
Smarter Insights: How the CIO Becomes a Hero Again
Microsoft
Windows Azure
GOLD SPONSORS:
Appsense
Why VDI?
CA
Maximizing the Business Value of Virtualization in Enterprise and Cloud Computing Environments
ExactTarget
Messaging in the Cloud - Email, SMS and Voice
Freedom OSS
Stairway to the Cloud
Sun
Sun's Incubation Platform: Helping Startups Serve the Enterprise
POWER PANELS:
Cloud Computing & Enterprise IT: Cost & Operational Benefits
How and Why is a Flexible IT Infrastructure the Key To the Future?
Click For 2008 West
Event Webcasts
80 Percent of Retailers Will Be Affected by Showrooming in 2012 Holiday Season, According to New Research Study From Edgell Knowledge Network
Price Matching and Improved Cross-Channel Integration Are Most Effective Ways to Combat Showrooming, but Few Retailers Have Strategies in Place

RANDOLPH, NJ -- (Marketwire) -- 11/16/12 -- Brick and mortar retailers are painfully aware of the impact of showrooming -- the act of consumers using their mobile phones in-store to compare prices with competing retailers -- on their bottom line. However, only 10 percent of retailers have strategies in place to combat showrooming, according to a new research study from Edgell Knowledge Network (EKN), in partnership with eBay Local.

EKN's latest research report, "The Impact of Showrooming on the 2012 Holiday Season," is based on a retail industry survey fielded to all merchant segments, except grocery, to gain a deeper understanding of the impact of showrooming and retailers' ability to address it during the 2012 holiday season. The research study is available for download here.

Showrooming is a year-round occurrence; however, holiday season sales are a leading indicator of retail industry performance and consumer sentiment. Focusing on showrooming's expected impact during the holiday shopping season provides a window into what its overall effect will be in 2013 and beyond.

The research report includes good news for holiday sales overall, as 63 percent of merchant respondents expect 2012 holiday season sales to show an increase compared to the 2011 season. According to the survey's findings, though, showrooming will take a toll on many retailers' performances:

  • 80 percent of retailers expect to be impacted by showrooming; they expect the average loss of sales to be 5 percent -- a significant number, given the low margins in many retail segments.
  • Electronics and appliances were the unanimous choice as the retail format most vulnerable to showrooming.
  • Price-matching and improved cross-channel integration emerged as the most effective strategies to counter showrooming. However, only 25 percent of respondents reported full integration between their store and online channels, and only 15 percent share their inventory online -- indicating a major opportunity for retailers to take measures to lessen showrooming's impact.

"Showrooming is a phenomenon that's here to stay. One in four shoppers used their mobile phones to compare prices while in the store during the 2011 holiday season, and those numbers will only grow," said Gaurav Pant, Research Director, EKN. "But the good news is that retailers can put strategies in place to help counter the effects of showrooming by engaging showroomers actively, integrating their online and offline channels, and prioritizing their investments to counter showrooming."

"The Impact of Showrooming on the 2012 Holiday Season" includes specific recommendations for both immediate and long-term tactics and strategies to help retailers combat showrooming, and can serve as a blueprint to help retailers put the most effective programs in place. It is available for download here.

About Edgell Knowledge Network
Edgell Knowledge Network (www.eknresearch.com) is a research and content service that was built based on feedback and advice from retail executives. Part of the Edgell Communications family, Edgell Knowledge Network (EKN) is a subscription-based portal that provides retailers with access to the site's powerful decision-support and data analysis tools, allowing them to leverage EKN's industry-leading database of original research, user-generated vendor indexes and market trends. EKN also lets members share insights and real-world experiences through ongoing peer forums, both virtual and in person.

Retail technology vendors can participate in EKN through a limited number of sponsorships that are available. For information, please contact Ana Weinand at aweinand@edgellmail.com or (904) 619-2681.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Media Contacts:
Jeff Ketner
Ketner Group Inc. (for EKN)
Email Contact
512.794-8876

About Marketwired .
Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Cloud Developer Stories
Cloudian on Tuesday announced immediate availability of Cloudian HyperStore appliances and Cloudian HyperStore 5.0 software. Flash-optimized, rack-ready HyperStore appliances make it easy to economically deploy full-featured, highly scalable S3-compliant storage with three enterp...
Working with Big Data is challenging, especially when decision makers depend on market insights and intelligence from your data but don’t have quick access to it or find it unusable. In their session at 15th Cloud Expo, Ian Khan, Global Strategic Positioning & Brand Manager at So...
Enthusiasm for the Internet of Things has reached an all-time high. In 2013 alone, venture capitalists spent more than $1 billion dollars investing in the IoT space. With “smart” appliances and devices, IoT covers wearable smart devices, cloud services to hardware companies. Nest...
There is no doubt that Big Data is here and getting bigger every day. Building a Big Data infrastructure today is no easy task. There are an enormous number of choices for database engines and technologies. To make things even more challenging, requirements are getting more sophi...
Whether you're a startup or a 100 year old enterprise, the Internet of Things offers a variety of new capabilities for your business. IoT style solutions can help you get closer your customers, launch new product lines and take over an industry. Some companies are dipping their t...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021



SYS-CON Featured Whitepapers
ADS BY GOOGLE