From the Wires
Wayfair.com on Track to Hit $6 Million in Cyber Monday Sales
Highest Revenue Day in Company History for Online Home Goods Retailer
By: PR Newswire
Nov. 26, 2012 05:31 PM
BOSTON, Nov. 26, 2012 /PRNewswire/ -- Wayfair.com, the largest online retailer of home products and furnishings, today announced a day of record-breaking Cyber Monday sales. The company is on track to exceed $6 million in revenue by midnight tonight with hourly sales up 55% from last year. This comes on the heels of a 37% increase in holiday weekend sales and $3.5 million in sales on Black Friday.
"We are seeing tremendous sales growth this holiday season," said Niraj Shah, CEO and co-founder of Wayfair.com. "The past few days have been remarkable and today will be our biggest day ever as Wayfair.com shoppers continue to discover great prices on everything they need for holiday entertaining, decorating and gifting."
In addition to reaching record sales, Wayfair.com has more than doubled the percent of revenue from mobile as consumers increasingly shop home furnishings and decor from iPads and other mobile devices. Top sellers on Wayfair.com today include coffee makers, down comforters, sheet sets, bean bag chairs, trampolines and a Justin Bieber cardboard cut-out.
Headquartered in Boston, Massachusetts, Wayfair.com employs more than 1000 people and was recently named the 28th most valuable private digital company in the world by Business Insider. Wayfair.com operates distribution and operations centers in Ogden, Utah and Hebron, Kentucky, and international offices in Galway, Ireland, London, Berlin and Sydney. For more information, please visit www.wayfair.com, or follow us at www.facebook.com/wayfair or at www.twitter.com/wayfair or check out our blog My Way Home at www.wayfair.com/blog.
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