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Niklas Bjorkman wrote: Firstly I agree with your conclusion. NewSQL takes the best of the traditional databases and NoSQL databases to combine the benefits of both worlds. I do not agree that NewSQL vendors focus on giving scale-out features to transactional data. The NewSQL market is focusing on giving true ACID support combined with extreme performance, stepping away from the traditional relational structures in databases. A lot of developers appreciate the ease of accessing data using SQL and I think we will see more and more databases supporting standard SQL. As you said - NewSQL databases often maintain the...
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eGain Ups the Ante in Customer Engagement With 'SuperChat'
Easy-to-Use, Proactive Customer Collaboration Solution Unifies Auto Chat, Text Chat, Video Chat, Click-to-Call, Offers and Cobrowse Capabilities

SUNNYVALE, CA -- (Marketwire) -- 12/05/12 -- eGain (NASDAQ: EGAN), the leading provider of multichannel customer engagement solutions, today announced the immediate availability of eGain SuperChat™. The first of its kind solution, eGain SuperChat empowers businesses to proactively engage customers beyond text chat with unified auto chat, video, voice, and cobrowse capabilities that are part of the eGain 11 customer engagement cloud. SuperChat also allows consumers to hop across media channels or use them together -- for instance, video chat and cobrowse. Also, businesses can easily set up rules to offer contextual assistance without IT assistance.

"Gartner's PACE-layered framework looks at how competitive business advantage is achieved through applications in the differentiation and innovation layers," said Michael Maoz, VP and Distinguished Analyst for Gartner. "Collaborative customer interfaces that blend multiple options like chat, cobrowse and interactive offers into a unified experience fall into that category."

"As consumers go digital, they seek novel, immersive experiences from their favorite brands," said Ashu Roy, eGain CEO. "eGain SuperChat enables businesses to rapidly orchestrate and optimize delightful real-time customer experiences better than ever before."

About eGain
eGain (NASDAQ: EGAN) is a leading provider of cloud customer engagement solutions. Trusted by leading brands, eGain solutions help design and deliver smart, connected customer journeys across social, mobile, web, and contact centers.

Headquartered in Sunnyvale, California, eGain has operating presence in North America, EMEA, and APAC. To learn more about us, visit www.eGain.com or call the company's offices: +1-800-821-4358 (US), +44-(0)-1753-464646 (EMEA), or +91-(0)-20-6608-9200 (APAC).

Note: eGain, the eGain logo, and all other eGain product names and slogans are trademarks or registered trademarks of eGain Communications Corp. in the United States and/or other countries. All other company names and products mentioned in this release may be trademarks or registered trademarks of the respective companies.

eGain Media Contact
Kristin Miller
SS|PR
719-634-8292
kmiller@sspr.com

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