From the Wires
TOSHIBA VISION LED Screen to Display Official Countdown for Times Square 2013 New Year's Eve Celebration!
By: PR Newswire
Dec. 27, 2012 12:01 AM
TOKYO, Dec. 27, 2012 /PRNewswire/ -- Toshiba is the exclusive sponsor for the Official Countdown of the Times Square 2013 New Year's Eve Celebration.
Every year this global event sees over 1 million visitors pack the streets and more than 1 billion viewers worldwide. All eyes will be on the giant LED screen atop One Times Square, TOSHIBA VISION Times Square, which will be providing the countdown for the whole world.
In addition to the 60-second countdown, the TOSHIBA VISION screen will also display the Toshiba Hourly Countdown, live music performances and other events at the venue, and some special animations such as one created in collaboration with NASA.
Through this event, global manufacturer Toshiba's corporate brand will spread worldwide, enhancing its name recognition even further. What's more, utilizing the unique characteristics of the One Times Square LED billboard, not only will the Toshiba brand be broadcasting its products and corporate message, but it will also be providing superb seasonal content for the entire world.
- Times Square New Year's Eve Celebration! 1 billion people join in the party worldwide!
TOSHIBA VISION atop One Times Square is located directly below the famous Times Square New Year's Eve Ball, an iconic time ball that sits atop the building and is lowered to mark the New Year countdown.
Online Countdown Live Streaming
- Live stream broadcast: Monday, December 31, 2012, 17:55-00:15 (NYC time)
- 2013 New Year's Eve live broadcast: http://new.livestream.com/newyearseve/nye2013
Times Square Ball App
Times Square Ball App: http://www.timessquareball.net/app
TOSHIBA VISION New York New Year Countdown:
SOURCE Toshiba Corp.
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