Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News
SYS-CON.TV
Cloud Expo & Virtualization 2009 East
PLATINUM SPONSORS:
IBM
Smarter Business Solutions Through Dynamic Infrastructure
IBM
Smarter Insights: How the CIO Becomes a Hero Again
Microsoft
Windows Azure
GOLD SPONSORS:
Appsense
Why VDI?
CA
Maximizing the Business Value of Virtualization in Enterprise and Cloud Computing Environments
ExactTarget
Messaging in the Cloud - Email, SMS and Voice
Freedom OSS
Stairway to the Cloud
Sun
Sun's Incubation Platform: Helping Startups Serve the Enterprise
POWER PANELS:
Cloud Computing & Enterprise IT: Cost & Operational Benefits
How and Why is a Flexible IT Infrastructure the Key To the Future?
Click For 2008 West
Event Webcasts
Avast Selects Nexway's In-Product Store Solution To Boost International Online Sales

SAN FRANCISCO, Jan. 2, 2013 /PRNewswire-iReach/ -- Today, Nexway, a premium e-commerce platform and digital marketing expert, announced that Avast, a leading publisher of free antivirus software, including the world's most widely-used consumer security software, with over 170 million installed protected devices, has chosen to use Nexway In-Product Store (IPS) technology for worldwide online sales of its digital products.

(Photo: http://photos.prnewswire.com/prnh/20130102/CG36025)

As part of the international agreement, Nexway supports Avast in achieving its strategic goal to market its solutions and consumer products. Avast leverages Nexway's innovative e-commerce technology which is integrated directly into its software products. With Nexway's In-Product Store (IPS) solution, Avast can now market e-commerce offers to customers inside the software, without requiring a traditional web-based e-commerce redirection.

The new IPS technology creates a unique, friction-free e-commerce experience, enabling the user to take advantage of multiple commercial offers, such as purchasing software updates offered directly within the software for a streamlined shopping experience. The consumer completes each step of the purchase process with a higher level of confidence, without leaving the software. Nexway's IPS technology is a perfect match for Avast's business model, which allows consumers to test the product before making any purchase. In-product store offers can be targeted and personalized for each user segment, installed product or individual regions.

For the publisher, the benefit is immediate: conversion rates are increased, acquisition of new customers is optimized and retention of existing customers is improved, as well. Nexway's IPS technology offers new opportunities and a new way to drive online sales strategically and tactically, by reaching customers more directly. The customer relationship and brand awareness are strengthened, as the consumer feels closer to the publisher. With Nexway's IPS technology, consumers are a click away from becoming customers, as each installed product becomes a potential sales agent.

"Nexway has been selected to develop an In-Product Store e-commerce platform for Avast" said Glenn Taylor, Avast vice president of sales. "Nexway challenged our existing business model and proved to increase conversion. We performed extensive AB testing to validate the Nexway solution, closely comparing In-Product-Store results with our traditional web-based solution. We're very excited about the relationship and continued opportunities to improve our business with Nexway", said Glenn Taylor.

"This new partnership proves the success of our international strategy and expansion into major global markets," said Gilles Fabre, Nexway Managing Director. "Working with an industry leader like Avast is a huge reward for our team's effort. We're proud to have gained Avast's confidence and to find our place in this global competition."

Learn more about Nexway In-Product Store at CES, Las Vegas 8th to 11th January 2013.

Email Nexway USA TEAM at  usa@nexway.com

About NEXWAY:

NEXWAY is a global company based in Paris (France), with two main activities: digital content aggregation and e-commerce solution provider for the digital industry. Its primary client base includes software and video game editors as well as their distributors and resellers.

As a digital content provider and distributor, NEXWAY offers a catalogue of 12,000 references (software and video games) through its dedicated e-commerce platform (DistiPaas). Clients include major e-commerce and internet players such as Amazon, Orange, Intel, Fnac.com, T-Online, Telefonica, Dell… As a market leader, NEXWAY is also Microsoft's digital distribution preferred partner for the European market.

As a supplier of e-commerce solutions and services, NEXWAY serves the end consumers of software and video game editors. NEXWAY is also a pioneer in the most innovative sales models such as subscription, item-selling, In-Product Store etc… The technological modules and the value-added services provided by NEXWAY are designed to optimize the consumer life-cycle value (acquisition, retention and value optimization).

NEXWAY operates in the main digital markets throughout the globe with 150 people and local offices in Europe, Japan, North America and Brazil.

More info:

http://www.inproductstore.com

http://www.nexway.com

Media Contact: Christian Desert Nexway, Inc., +1 (415) 971 8189, cdesert@nexway.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE NEXWAY

About PR Newswire
Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Cloud Developer Stories
OneCloud Software has launched the OneCloud Partner Program. Responding to demand from prospective partners, the Program offers managed service providers (MSPs) and resellers the resources they need to grow their business with the OneCloud Recovery solution. OneCloud Recovery is ...
BMC Software plans to acquire assets of CDB Software, Inc., a mainframe data management company that has developed utilities for managing IBM DB2 databases with virtually no outage. Focusing on the availability of mission-critical applications is strategic for BMC as it continues...
"ElasticBox is an enterprise company that makes it very easy for developers and IT ops to collaborate to develop, build and deploy applications on any cloud - private, public or hybrid," stated Monish Sharma, VP of Customer Success at ElasticBox, in this SYS-CON.tv interview at D...
Cloud Technology Partners on Wednesday announced it has been recognized by the Modern Infrastructure Impact Awards as one of the Best Amazon Web Services (AWS) Consulting Partners. Selected by the editors of TechTarget's SearchDataCenter.com, and by votes from customers and stra...
“We help people build clusters, in the classical sense of the cluster. We help people put a full stack on top of every single one of those machines. We do the full bare metal install," explained Greg Bruno, Vice President of Engineering and co-founder of StackIQ, in this SYS-CON....
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021



SYS-CON Featured Whitepapers
ADS BY GOOGLE