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Cost Benefits Boost Industrial Wireless Market in Southeast Asia, Australia and New Zealand, Finds Frost & Sullivan
Reduced wiring, engineering, installation, and maintenance costs fuel wireless migration

KUALA LUMPUR, Malaysia, Jan. 6, 2013 /PRNewswire/ -- The efficiency and reduced costs of wireless technology has given a boost to the industrial wireless market in Southeast Asia (SEA), Australia, and New Zealand (ANZ). The market will continue to grow as several multinationals investing in industries across the region look to enhance their infrastructure by leveraging wireless technology.

New analysis from Frost & Sullivan (, Southeast Asia and Australia-New Zealand Industrial Wireless Market, finds that the market earned revenues of over US$98.3 million in 2011 and estimates this to more than double to reach US$200.0 million in 2018.

Australia and Malaysia offer huge potential for industrial wireless applications. Australia, being the most developed country in the region, serves as an ideal destination for wireless vendors offering customized solutions to secure large installations. The energy sector, especially oil and gas, will be a major end user across SEA and ANZ.

"Installation of wirelessly connected assets is approximately ten times cheaper than wired ones, and this cost advantage encourages wireless migration," said Frost & Sullivan Research Analyst Krishnan Ramanathan. "Wireless communication as a networking alternative offers quick start-ups and efficient data-gathering, further enhancing value and long-term returns."

In addition, wireless technologies decrease human exposure to hazardous environments since they minimize the need to record readings manually. They facilitate frequent measurement and early detection of issues, reducing accidents. They are also less prone to damage and sabotage than wired systems.

However, the absence of a unified global standard restrains the adoption of wireless solutions in SEA and ANZ. Since each technology works on a different platform, compatibility issues can arise.

Industrial wireless networks also require tight security to protect wireless signals and prevent unauthorized access to data. Current wireless encryption protocols are difficult to handle and common users must be educated on the ways to address these security issues.

"Suppliers must communicate the benefits of wireless solutions to users that feel it is fraught with risks and therefore, prefer to use proven technologies," concluded Ramanathan. "As users recognize the potential of wireless devices in monitoring as well as in process control, the SEA and ANZ market will witness steady growth."

If you are interested in more information on this research, please send an email to Donna Jeremiah, Corporate Communications, at, with your full name, company name, job title, telephone number, company email address, company website, city, state and country.

Southeast Asia and Australia-New Zealand Industrial Wireless Market is part of the Industrial Automation & Process Control Growth Partnership Services program, which also includes research in the following markets: ANZ Automation Software Solutions Market, Automation and Control Market in Emerging ASEAN countries-Laos, Cambodia and Myanmar. All research services included in subscriptions provide detailed market opportunities and industry trends evaluated following extensive interviews with market participants.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants.

Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

  • The Integrated Value Proposition provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation and implementation.
  • The Partnership Infrastructure is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices.

For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?

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Southeast Asia and Australia-New Zealand Industrial Wireless Market

Donna Jeremiah
Corporate Communications – Asia Pacific
P: +61 (02) 8247 8927
F: +61 (02) 9252 8066

Carrie Low
Corporate Communications – Asia Pacific
P: +603 6204 5910
F: +603 6201 7402

Jessie Loh
Corporate Communications – Asia Pacific
P: +65 6890 0942
F: +65 6890 0988

SOURCE Frost & Sullivan

About PR Newswire
Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

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