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Event Webcasts Completes $35 Million Round From U.S. Venture Partners and Hummer Winblad Venture Partners to Support Continued Hyper Growth
New and Existing Investors Support Large-Scale Domestic and International Expansion of the Leading Sales Automation and Predictive Analytics Platform

PROVO, UT -- (Marketwire) -- 01/08/13 -- today announced it has completed a $35 million Series B round of financing led by U.S. Venture Partners and joined by existing investor Hummer Winblad Venture Partners. is the leading provider of cloud-based, sales automation and predictive analytics for inside sales professionals. The company is well known for its sales research and best practices, as published in the Harvard Business Review, Inc., Forbes, Fast Company, and the latest article in Bloomberg.

"We are leading the revolution of companies adopting the inside sales way of sales," said David Elkington, founder and CEO. "Our technology is fundamentally changing the way people think about and interact with their prospects and customers. We apply science and statistics to sales, increasing productivity and results for our customers. This funding will help us keep up with the demand in the market, add needed capacity, and to continue to innovate new solutions and technologies that will drive our customers success and growth." clients include enterprise powerhouse companies such as Cisco, Dell, Eloqua, Gannett, Groupon, NEC, Marketo, and Seagate. In the last year, has grown over 100 percent in sales, and 120 percent in employee count. In that same timeframe, the U.S. Patent Office awarded three patents of its many pending applications.

" is riding the crest of four different growth trends all at the same time: SaaS, inside sales, internet-based lead generation, and predictive analytics," said Dafina Toncheva, Partner of U.S. Venture Partners.

"Our partnership with is based on what they have accomplished in growth, execution, and market positioning; as well as their strong vision and proven high velocity analytics-based business model," said Steve Krausz, General Partner of U.S. Venture Partners.

"We have seen the traditional sales model evolve," said Mark Gorenberg, Managing Director, Hummer Winblad. " is leading the way with an entire platform of software, telephony, and predictive analytics solutions that put their clients in a position of leverage well ahead of their competition."

As part of the financing, Dafina Toncheva will join the Board of Directors, complementing Mark Gorenberg and recently added Josh James, Founder of Omniture and CEO and Founder of Domo. David Elkington, Ken Krogue (founder and President) also serve on the Board of Directors.

About, Inc. is the worldwide leader in cloud-based, sales automation and predictive analytics for inside sales professionals. Their PowerDialer for Salesforce 5.0 has been one of the most popular applications on the AppExchange for over five years. The company was recently recognized #9 by Inc. Magazine for employee growth in Utah and #347 of the 500 Fastest Growing Companies on Deloitte's 2012 Technology Fast 500. The company was also named Service Provider of the Year by the American Association of Inside Sales Professionals (AA-ISP). To try the technology with your sales team, visit:

About U.S. Venture Partners

U.S. Venture Partners (USVP) is a leading early-stage silicon-valley-based venture capital firm that has focused in the areas of enterprise, SaaS, and security software. USVP has been around since 1981 and is currently investing its tenth fund from its headquarters on Sand Hill Road in Menlo Park, California. For more information, visit

About Hummer Winblad Venture Partners

Hummer Winblad, a leading venture capital firm in the Bay Area focused exclusively on software investments, manages over $1 billion in cumulative capital. Since the firm's inception in 1989, it has launched over 100 new software companies. For more information, visit

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