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TIA Taps B&B Electronics' Bill Conley for oneM2M Standards Organization
Conley's Presentation at TIA 2012 on the Need to Simplify Cellular Certification Process Prompts Nomination

OTTAWA, IL -- (Marketwire) -- 01/22/13 -- B&B Electronics announced today that its cellular device product manager and wireless expert, Bill Conley, was tapped by the Telecommunications Industry Association (TIA) to participate as a TIA delegate on the newly formed oneM2M ( This organization of global standards bodies, launched in July 2012 (press release) by seven of the world's leading information and communications technology (ICT) Standards Development Organizations (SDOs), aims to ensure global functionality of machine-to-machine (M2M) communication systems. oneM2M plans to develop the technical specifications that enable M2M devices to communicate worldwide.

Mr. Conley's TIA 2012 presentation on the need to simplify the cellular network certification process prompted TIA to broaden its focus to include issues such as certification and deployment, as well as prompted his delegate nomination. Conley demonstrated the complexities and inconsistencies that device makers and developers encounter while certifying M2M devices, and that users encounter while attaching and using M2M devices on various carrier networks. He then proposed a common cellular network provisioning and connectivity framework, including a central, industry-supported M2M certification center that would encourage more collaboration between developers and carriers. Mr. Conley's TIA presentation: A Framework for "Plug and Play" Industrial M2M Solutions.

According to Cheryl Blum, TIA vice president, Mr. Conley's ideas to eliminate certification complexity struck a nerve with the audience that spilled into the hallways after his TIA presentation. "Conley's wireless expertise and his intuition of how carriers and manufacturers can work together will help oneM2M achieve global standards," said Blum. "We are reaching out to bring expertise from many M2M-related market segments to the oneM2M development table, and B&B can help us in vertical markets such as telematics, intelligent transportation, and industrial automation." B&B Electronics has joined oneM2M, which now has over 130 members.

Conley's extensive wireless background will help the alliance both identify standards-based hardware, software and protocols, as well as develop test specifications that could be used in certification, that will ensure devices are interoperable. "Being part of a group that gets to influence the development of M2M products so they can work for everyone is great," said Conley. "oneM2M has already brought many forward-thinking global standards bodies to the table, which will discourage proprietary approaches and fragmented standards from forming."

Conley started his career in 1987 as an embedded design engineer, specializing in the digital, microcontroller, and microprocessor arenas. He has designed SCADA and telemetry solutions for remote monitoring and control for 25 years, earning several awards including the "Best of Wireless Telemetry" (2002 Sensors Expo). He holds 3 patents in the industrial wireless field.

The technical specifications under development by oneM2M will address the need for a common M2M Service Layer that can be embedded within various hardware and software, and relied upon to connect the myriad of devices in the field with M2M application servers worldwide.

The ICT SDOs that launched oneM2M include: Association of Radio Industries and Businesses (ARIB) and the Telecommunication Technology Committee (TTC) of Japan; the Alliance for Telecommunications Industry Solutions (ATIS) and the Telecommunications Industry Association (TIA) of the USA; the China Communications Standards Association (CCSA); the European Telecommunications Standards Institute (ETSI); and the Telecommunications Technology Association (TTA) of Korea. More recently, the Open Mobile Alliance (OMA) joined.

About B&B Electronics:

Founded in 1981, B&B Electronics Manufacturing Co., Inc. provides M2M connectivity solutions for wireless and wired networks based on serial, Ethernet, wireless and USB communication technologies. Specializing in connectivity out at the "edge" of networks in remote, harsh and uncontrolled environments, the company is known globally for its easy to use, rugged and reliable device networking products, as well as for its knowledgeable technical support and responsive customer service. B&B Electronics is located at 707 Dayton Road, P.O. Box 1040, Ottawa, IL 61350, 800-346-3119 and at on the Internet.

Note to Editors: The press room contains a downloadable photo:

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Michelle Moody
Moody & Associates
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