Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News
SYS-CON.TV
Cloud Expo & Virtualization 2009 East
PLATINUM SPONSORS:
IBM
Smarter Business Solutions Through Dynamic Infrastructure
IBM
Smarter Insights: How the CIO Becomes a Hero Again
Microsoft
Windows Azure
GOLD SPONSORS:
Appsense
Why VDI?
CA
Maximizing the Business Value of Virtualization in Enterprise and Cloud Computing Environments
ExactTarget
Messaging in the Cloud - Email, SMS and Voice
Freedom OSS
Stairway to the Cloud
Sun
Sun's Incubation Platform: Helping Startups Serve the Enterprise
POWER PANELS:
Cloud Computing & Enterprise IT: Cost & Operational Benefits
How and Why is a Flexible IT Infrastructure the Key To the Future?
Click For 2008 West
Event Webcasts
Digital Marketing Trends 2013: InternetIncomeUniversity.com Takes A Look At Three Popular Marketing Strategies

SAN DIEGO, Jan. 23, 2013 /PRNewswire-iReach/ -- Many of the digital marketing trends 2013 will likely see are marketing ideas or strategies that have been successful in the past, but with a new twist that will make these ideas and strategies even more successful in the present and in the future. The digital marketing landscape has changed significantly in the past few years, and some of the more apparent factors for this change are social networking sites, such as Twitter, Facebook and more recently Pinterest. However, there are other less apparent factors that are influencing the way that digital marketers operate and how consumers find and share information.

Here are a few of the digital marketing trends 2013 will likely see an increase in.

Mobile Marketing – Mobile marketing is fast becoming one of the hottest digital marketing trends in 2013. The number of people who bought smart phones and other mobile devices last year far outnumber those who bought new computers. The sheer volume of mobile devices makes mobile marketing a real no-brainer for those who want to make big impact with their marketing efforts.

Creating content that is mobile device friendly and versions of websites that can be viewed from a mobile phone is a great way to take advantage of this mobile technology. Keeping in touch with clients and customers with customized IM ad campaigns can also be an effective mobile marketing strategy.

There are undoubtedly many more ways that mobile marketing can be used to promote a business, brand or product. This side of the digital marketing world is still relatively new, so there is a lot of room for growth and those that are quick to stake out a corner in the market will likely be very successful in the near future.

Dynamic Content – Dynamic content can enable marketers to tailor their marketing efforts to each individual visitor to the website. This is possible by collecting data about each visitor as they navigate through the site. On subsequent visits, the website can pull up content or products that the visitor may be interested in, as determined by the algorithm that processes the data collected from their previous visits.

This is seen mostly on websites like Amazon.com, where the "Recommended For You" feature is almost uncanny in the way it selects book choices. It does this based on the past searches and purchases of the users. Other businesses can use this technology on their own websites to help tailor the content to the interests of each user. There are a number of programs available that enable this feature; one well known one that customizes advertisements is AdSense, which has a "remarket" feature.

Creating Content That Brings Value – Creating content that is focused on providing value to the reader or user is also something that is taking on new importance. This is more of a mindset change than a whole new strategy. Everyone knows that the internet is driven by content, and up until recently most marketers have been creating that content with the intent of making it more visible to Google and other search engines.

While on page SEO is still important, it is taking more of a back seat to the actual quality of the content. Marketers are realizing that the best way to see results isn't to try to trick Google into giving the page a higher page rank, but to bring value to the readers that they will in turn want to share and recommend to others. This sharing is now more important thanks to social websites that allow a user to share a link to an article with just a click of a button.

These are just a few of the digital marketing trends 2013 will be looking at. For more information on starting and marketing a new business or product, please visit InternetIncomeUniversity.com.

Media Contact: Amber Rose Internet Income University, 877-474-9344, mail@internetincomeuniversity.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Internet Income University

About PR Newswire
Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Cloud Developer Stories
What do a firewall and a fortress have in common? They are no longer strong enough to protect the valuables housed inside. Like the walls of an old fortress, the cracks in the firewall are allowing the bad guys to slip in - unannounced and unnoticed. By the time these thieves get...
"ElasticBox is an enterprise company that makes it very easy for developers and IT ops to collaborate to develop, build and deploy applications on any cloud - private, public or hybrid," stated Monish Sharma, VP of Customer Success at ElasticBox, in this SYS-CON.tv interview at D...
The term culture has had a polarizing effect among DevOps supporters. Some propose that culture change is critical for success with DevOps, but are remiss to define culture. Some talk about a DevOps culture but then reference activities that could lead to culture change and there...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT or...
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revoluti...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021



SYS-CON Featured Whitepapers
ADS BY GOOGLE