Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News
SYS-CON.TV
Cloud Expo & Virtualization 2009 East
PLATINUM SPONSORS:
IBM
Smarter Business Solutions Through Dynamic Infrastructure
IBM
Smarter Insights: How the CIO Becomes a Hero Again
Microsoft
Windows Azure
GOLD SPONSORS:
Appsense
Why VDI?
CA
Maximizing the Business Value of Virtualization in Enterprise and Cloud Computing Environments
ExactTarget
Messaging in the Cloud - Email, SMS and Voice
Freedom OSS
Stairway to the Cloud
Sun
Sun's Incubation Platform: Helping Startups Serve the Enterprise
POWER PANELS:
Cloud Computing & Enterprise IT: Cost & Operational Benefits
How and Why is a Flexible IT Infrastructure the Key To the Future?
Click For 2008 West
Event Webcasts
V2 Cigs Pilot Sampling Program Takes Wing and Industry Follows

MIAMI, FL -- (Marketwire) -- 02/27/13 -- V2 Cigs, America's No. 1 electronic cigarette, has pioneered a multi-channel sampling program that has e-cig companies following suit in the race for highly competitive retail space. Amid the explosive growth of electronic cigarettes, the V2 Cigs model has emerged as the industry standard.

On Jan. 12, 2013, V2 Cigs was the first e-cig company to launch a brick-and-mortar retail product-sampling campaign. Held at Pilot Food Stores in Tenn., the program featured demo teams that approached customers who were observed buying tobacco products. Customers who showed proof-of-age ID were given a buy-one-get-one-free coupon and product demonstration.

"We want to educate existing consumers, not create new ones," said V2 Cigs Co-Founder and CEO Andries Verleur.

Verleur points out that V2 Cigs is responding to a critical mass of demand from both c-store retailers and consumers. That demand is being driven by the year-over-year decline of tobacco sales and the skyrocketing public interest in e-cigs. To capitalize on this seismic shift, V2 Cigs has debuted a multi-channel marketing program that Verleur says offers a "Total Retail Solution" for electronic cigarette sales.

In addition to demo teams, the V2 Cigs program includes:

  • local radio and television commercials,
  • web and mobile marketing that targets V2Cigs.com's 5 million+ monthly unique web visitors,
  • zip code targeted direct mailers to V2 Cig's existing customer base,
  • Sunday newspaper ads, inserts and coupons,
  • event and cause marketing, and
  • a full array of merchandizing options, including small-footprint displays.

This integrated channel mix is supported by other relevant messaging geared not only for impressions, but customer engagement. Some recent examples of V2 Cigs' marketing innovation include:

  • V2 Cigs held a sampling event at Venice Beach, Calif., as part of a successful effort to set a world record for the most e-cigarettes used simultaneously in one place.
  • V2 Cigs' sister brand, Vapor Couture, the only e-cig designed exclusively for women, was featured at WIRED magazine's pop-up retail expo in NYC's Times Square.
  • V2 Cigs included a sampling component at a Halloween Bash fundraiser the company sponsored to benefit the Little Lighthouse Foundation.
  • On Jan., 27, 2013, V2 Cigs brought its sampling program to the KISS Country Chili Cookoff, a day-long music festival headlined by country music's biggest stars, where V2 Cigs used iPads to qualify and collect 2,000 new discreet names.

For more information regarding the revolution of brick-and-mortar retailing of electronic cigarettes, the industry-setting V2 Cigs multi-channel sampling program or for an interview with V2 Cigs CEO Andries Verleur, please contact Lindsey Carnett at (310) 994-7380.

Embedded Video Available

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2241966
Embedded Video Available: http://www2.marketwire.com/mw/frame_mw?attachid=2241969

Lindsey Carnett
(310) 994-7380

About Marketwired .
Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Cloud Developer Stories
SYS-CON Events announced today that that Innodisk, the service-driven provider of industrial embedded flash and DRAM storage products and technologies, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New ...
SYS-CON Events announced today that WSM International (WSM), the world’s leading cloud and server migration services provider, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. WSM is a ...
Sonus Networks introduced the Sonus WebRTC Services Solution, a virtualized Web Real-Time Communications (WebRTC) offer, purpose-built for the Cloud. The WebRTC Services Solution provides signaling from WebRTC-to-WebRTC applications and interworking from WebRTC-to-Session Initiat...
SYS-CON Events announced today that Site24x7, the cloud infrastructure monitoring service, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Site24x7 is a cloud infrastructure monitoring...
SYS-CON Events announced today that Intelligent Systems Services will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1994, Intelligent Systems Services Inc. is located near ...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021



SYS-CON Featured Whitepapers
ADS BY GOOGLE