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Mobility, The Internet of Things and Code Halos
MobileEnterpriseStrategies.com

Each of us are surrounded by our digital choices, preferences, activities, history and experiences that are captured as data and analyzed by the systems and websites we use.  Why did Google, a company known for its search engine, develop a mobile operating system?  They recognized the importance of mobility, and the fact that we would be accessing all things digital through these devices.  They wanted to optimize their ability to collect data and analyze it through mobile devices and the mobile web.

Here is a recent excerpt from an article written by Ben Pring on this subject, "What one key characteristic separates today's high-flying outperformers - such as Apple, Google, Amazon, Netflix and Pandora - from fast-followers, wannabes, and laggards? It's a precision focus on the information that surrounds people, organizations, products and processes - what we call Code Halos TM."
My colleagues Malcolm Frank, Ben Pring and Paul Roehrig recently recorded an excellent short video on this subject to help us understand the role of "Code Halos" on the web, in mobility and the Internet of Things.

Video Link: http://youtu.be/XYwiDJ7UWHo

To read more about SMAC (social, mobile, analytics and cloud) strategies and trends, Code Halos and other mega-trends click here, or visit my article library on these subjects here.

*************************************************************

Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant

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Learn about mobile strategies at MobileEnterpriseStrategies.com Follow me on Twitter @krbenedict Join the Linkedin Group Strategic Enterprise Mobility ***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

About Kevin Benedict
Kevin Benedict serves as the Senior Vice President, Solutions Strategy, at Regalix, a Silicon Valley based company, focused on bringing the best strategies, digital technologies, processes and people together to deliver improved customer experiences, journeys and success through the combination of intelligent solutions, analytics, automation and services. He is a popular writer, speaker and futurist, and in the past 8 years he has taught workshops for large enterprises and government agencies in 18 different countries. He has over 32 years of experience working with strategic enterprise IT solutions and business processes, and he is also a veteran executive working with both solution and services companies. He has written dozens of technology and strategy reports, over a thousand articles, interviewed hundreds of technology experts, and produced videos on the future of digital technologies and their impact on industries.

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