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Richard Davies wrote: The UK has a good crop of technology pioneers in cloud computing - for example ElasticHosts, FlexiScale, Flexiant, OnApp - and also some strong government initiatives such as G-Cloud. We will have to see whether this kind of technical leadership converts into swift mass-market adoption or not.
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American Express Incentive Services Announces Budget Rent A Car as New Travel Merchant
American Express Incentive Services Announces Budget Rent A Car as New Travel Merchant

ST. LOUIS, MO -- (MARKET WIRE) -- 11/17/06 -- American Express Incentive Services (AEIS), an incentive industry leader, announces the addition of Budget Rent A Car to its Persona® Card program. Persona is designed for businesses to use in employee programs and consumer promotions to create indulgent reward experiences and utilizes DirectSpend(SM), AEIS' merchant acceptance process so unique it's patented. The Persona Card is accepted at more than 180 popular and specialty retail, travel and entertainment establishments across the country.

Budget Rent A Car is the owner and franchiser of one of the world's best-known car rental brands with more than 1,800 car rental locations. Their mission is to consistently deliver a quality product, friendly service and great value to travelers in need of a rental car. "Right before the holiday season is the perfect time to add Budget to our travel merchant lineup," said Tracy McFadden, AEIS vice president of merchant partnerships. "The addition of another well-known national car rental brand provides reward earners with the option to spend their points with a company that values choice and quality."

About AEIS

AEIS, a joint venture between American Express Travel Related Services Company Inc. and Maritz Inc., provides business-to-business reward solutions including stored-value cards, American Express® Gift Cheques and a Web-based reward management tool. Its products address a broad array of applications such as employee reward and recognition, sales incentives and consumer promotions while helping clients drive consumer and employee behaviors, build loyalty and increase brand awareness. AEIS is headquartered in Fenton, Mo. and is a licensee of U.S. Patents 5,689,100 and 5,956,695. For more information, please contact Sara Boyd, communications specialist at (636) 226-2071, or sara.boyd@aeis.com.

About Budget Rent A Car

Budget Rent A Car System, Inc. is the owner and franchiser of one of the world's best-known car rental brands with more than 1,800 car rental locations in the U.S., Canada, Latin America, the Caribbean, Australia and New Zealand. The company also operates Budget Truck Rental and is a wholly owned subsidiary of Avis Budget Group, Inc. (NYSE: CAR). For further information, visit www.budget.com.

For more information, contact:
Sara Boyd
Communications Specialist
Phone: 636-226-2071
Email: sara.boyd@aeis.com

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