Virtualization News - Dell Hires Ex-Oracle Marketing Chief

After he took over the Oracle job in 2001 he was known to opine that Oracle's marketing "used to suck"

Apr. 21, 2007 07:45 PM

Mark Jarvis, the Brit who was at Oracle for 14 years last as chief marketing officer, has been hired in the same capacity by Dell, which has never has chief marketing officer before.

Jarvis will be responsible for Dell's branding and communications as well as global marketing, reporting to Michael Dell, the company's resurrected CEO. He started Monday. He's on familiar ground. After he took over the Oracle job in 2001 he was known to opine that Oracle's marketing "used to suck." It's speculated he may start by eliminating some of Dell's brands.

Published Apr. 21, 2007— Reads 8,151 — Feedback 1
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Virtualization News - Dell Hires Ex-Oracle Marketing Chief

Virtualization News wrote: Jarvis will be responsible for Dell's branding and communications as well as global marketing, reporting to Michael Dell, the company's resurrected CEO. He started Monday. He's on familiar ground. After he took over the Oracle job in 2001 he was known to opine that Oracle's marketing 'used to suck.' It's speculated he may start by eliminating some of Dell's brands.

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