Write Once, Deliver Anywhere
Write Once, Deliver Anywhere
By: George Spelvin
May. 2, 2001 11:42 AM
Driven by a common vision to mobilize the wireless world, CEO Lonny Avital and CTO Ran Margalit, cofounders of Hoboken, NJ- based NTTX, set out to resolve the question facing people on-the-go everywhere...how best can we remain fully functional while on the move?
What a perfect wireless world it would be if everyone had the capability to access his or her desktop or office LAN from anywhere and everywhere. But whether you're a huge enterprise or a small office, the problem is always the same: when you're on the road, access to your desktop is limited.
Various existing solutions give you e-mail and calendar access, but they've failed to catch on because of the duplication of transactions and the constant need to "sync" multiple records of your activity. It was with these issues in mind that Lonny Avital and Ran Margalit, set out to resolve the plight of people on the go everywhere.
Lonny and Ran decided to work on making the development of wireless applications simple and accessible. Their vision has already been productized, and the result is what they call neOObjects SOHO, a solution that's been applauded by numerous industry gurus and by various telcos around the world.
neOObjects SOHO is a desktop tool that allows you to create your own personal portal or office mobile site and connect directly, in real time, to your desktop or office LAN from standard mobile devices such as PDAs and Web-enabled phones.
The application is extremely streamlined and comes with an assortment of capabilities out of the box. The entire path to remote access requires less time than it takes to make a cup of coffee. All you need to do, literally, is take it out of the box or download it from the Web, load it on to your desktop and voilà, your personal portal with remote-control access is activated.
Anywhere, Anytime Remote Accesss
Today NTTX's product comes with a number of ready-made applications, allowing it to be used instantly with ubiquitous Office programs. These apps provide the user with access to desktop folders and commands. After you get familiar with its functionality, you can use the authoring tool to customize, personalize, and even build your own new forms and functions. Just hit the upload button and your new creations are deployed to your personal portal, and usable from your mobile device. A nice touch is the ability to access the same portal from a Web browser.
All these functions are made available through a series of plug-ins and the SOHO client automatically loads any new update(s) from NTTX's site. The product currently comes with plug-ins to support directory browsing, command lines, Web clipping, Excel, Word, and Outlook, with many more plug-ins soon to be unveiled.
neOObjects SOHO was built using neOObjects Server, NTTX's flagship product. neOObjects Server is a platform for Web and wireless applications enabling the design, development, and testing of complete end-to-end applications and business Web solutions that can be run through various devices such as WAP devices, PDAs, i-mode, HTML browsers, and SMS.
What this means to carriers and wireless ASPs - NTTX's ultimate client for this application - is that the SOHO product comes backed by a server infrastructure, complete with session management, security, scalability, and logging.
One of the principal advantages of neOObjects SOHO is that it catapults you from being desktop-dependent and makes you untethered, wirelessly enabled, and productive.
A Practical Example
Then Valerie's flight gets delayed and she decides to devote some of the waiting time to bill a client for an earlier conversation. She enters the client's name and the amount of time spent on the phone call. The neOObjects SOHO application she created then posts this entered information to her Excel spreadsheet, updates her standard Word document billing form, and e-mails a bill to the client. Once again this transaction could be completed by Valerie in less than one minute by using her wireless device.
"This product of ours," says Lonny Avital, "allows users to go beyond the usual checking on weather forecasts, stock quotes, and news. It vastly broadens the scope of services available to the small wireless user today." By loading neOObjects SOHO onto his or her desktop, the small office/home-office user creates a virtual office environment complete with remote control access, and allows the user to communicate effectively and quickly. It's the perfect solution in a world where time is money.
More to Come
And what about 3G? Today neOObjects SOHO, through the desktop remote, allows you to browse your MP3 playlist. You can then play the music on your PC or stream the audio through a phone connection as well as send favorite songs to your friends. "We're anxiously awaiting the next generation of phones that can use these 3G-ready applications," says Avital. "We can really take advantage of this technology right now."
Company: NTTX Corporation
Lonny Avital and Ran Margalit founded NTTX in February 1999. Both leaders of this company have significant start-up experience, with strong management and technology backgrounds in the development of real-time systems, enterprise applications, and Web technologies.
Lonny Avital, CEO: Lonny is a seasoned executive in technology-based companies. Throughout his career, he was able to attract and retain high-caliber talent, affect growth in domestic and international markets, deliver on plans with aggressive revenue increases, and develop cutting-edge system solutions in the field of supply chain execution systems. On the entrepreneurial side, he also conceived and helped develop (in some cases cofounded) successful offshore R&D and distribution operations.
Ran Margalit, CTO: Ran has more than 15 years experience in developing Internet and telephony applications. He has won many awards, including the Israeli Air Force Award of Excellence in Computer Programming. In the last few years, he has focused on developing e-commerce Web sites for direct sales and auctions.
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