Of late, Service-Oriented Architecture (SOA) has become a popular approach in breaking down barriers between enterprise applications to enable the reuse of services across enterprise silos. However, SOA implementers soon realized that it was not enough to address integration issues at the application layer alone and that a well-planned data services architecture must provide the foundation for a successful SOA. In many ways, enterprise mashups face the same integration challenges that typical business applications spread all over the enterprise, experience. Enterprise mashups by definition are web applications that combine data from more than one source into an integrated experience. Furthermore, the data in an enterprise can exist in various data sources and in many forms – structured, unstructured and semi-structured. As enterprise mashups go across the enterprise and beyond, the accessibility, discovery, quality, integration and delivery of all forms of data in a timely and secure manner becomes the key to a successful enterprise mashup implementation. In this session, we will introduce the audience to the power of data services as a non-invasive and open standard technology to enable enterprise mashups with real-time relevant, consistent and contextual data.

Speaker Bio: Ash is responsible for driving the Informatica's product strategy around SOA. Prior to joining Informatica, Ash has built over 17 years of industry experience in driving product innovation and strategy at technology leaders such as Raining Data, Iopsis Software, BEA, Sun, PeopleSoft, etc. Ash is a well-published industry expert in the field of SOA and distributed computing and is a regular presenter at leading industry technology events like OASIS Symposium, AJAXWorld, and JavaOne. He has authored several technical articles in leading journals including DMReview, Business Integration Journal, XML Journal, JavaWorld, JavaPro, Web Services Journal, and ADT Mag, and also has a standing column on Web services in JavaWorld. He is also the co-chair of the SDForum Web services SIG.

 

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The world’s leading Rich Internet Applications & Web 2.0 event is expected to attract more than 1,000 i-technology developers. AJAXWorld grew from a single track, one-day seminar, less than a year ago, into a four-day international conference & expo with more than 150 sessions delivered in ten simultaneous tracks, by more than 150 faculty members. 

 

Track 01: Rich Internet Applications

Track 02: Web 2.0 Enterprise Mashups

Track 03: Enterprise AJAX

Track 04: RIA Frameworks & Toolkits

Track 05: Security in RIA Applications

Track 06: Hot Topics

Track 07: iPhone AJAX Applications

Track 08: Advanced AJAX

Track 09: Platform Choices / Real-World AJAX

Track 10: OpenLaszlo Diamond Track

 

The conference now includes the world famous AJAXWorld University's AJAX Developer Bootcamp, OpenLaszlo Track and Adobe Flex 3 Developer Bootcamp. This year’s AJAXWorld Expo Floor is expected to display bleeding edge RIA technologies from more than 75 leading AJAX vendors.

AJAXWorld 2007 East Conference & Expo Sponsored by the World's Top  Web 2.0 and RIA Technology Leaders!
AJAXWorld Conference & Expo 2007 East sponsors and exhibitors included: Laszlo Systems (Diamond Sponsor), JackBe (Platinum Sponsor), Adobe (Platinum Sponsor), Cynergy (Platinum Sponsor), Backbase (Gold Sponsor) Google (Gold Sponsor), Nexaweb (Gold Sponsor), ICEsoft (Gold Sponsor), Oracle (Gold Sponsor), Helmi Technologies (Gold Sponsor), JetBrains (Gold Sponsor), TIBCO (Gold Sponsor), Kapow Technologies (Gold Sponsor), Sun Microsystems (Silver Sponsor), Parasoft (Silver Sponsor), Servoy (Silver Sponsor), Etelos (Silver Sponsor),  Microsoft (Expo Plus Sponsor),  Lightstreamer (Exhibitor Plus Sponsor),  IT Mill (Exhibitor Plus Sponsor), FrogLogic (Exhibitor Plus Sponsor), ThinWire (Expo Sponsor), Quasar Tecnologies (Expo Sponsor), Zapatec (Exhibitor Plus Sponsor), MB Technologies Bindows (Exhibitor), OpenSpot (Exhibitor), ILOG (Exhibitor), Passport Corporation (Exhibitor), Addison-Wesley (Exhibitor), The Thomson Corporation (Exhibitor), Isomorphic Software-SmartClient (Exhibitor), Universal Mind (Exhibitor), Farata Systems (Exhibitor Plus),  Manning Publications (AJAX Book Sponsor), Apress (AJAX Book Sponsor), Conference Guru (Media Sponsor), Flash Goddess (Media Sponsor), AJAXWorld Magazine (Media Sponsor), Web 2.0 Journal (Media Sponsor), SYS-CON.TV (Media Sponsor), IT Mill (Media Sponsor), Methods & Tools (Media Sponsor), Web 2.0 Journal (Media Sponsor), and OASIS.

As of today OpenAjax Alliance members include: 24SevenOffice, abiss.gr, ActiveGrid, ActiveState, Adobe, American Greetings, Aplix Corporation, Appeon, Aptana, Arimaan Global Consulting, BEA Systems, Cisco Systems, Coradiant, Curl, Custom Credit Systems (Thinwire), Document Advantage, Dojo Foundation DreamFace Interactive, Eclipse Foundation, edge IPK, eLink Business Innovations, ESRI, F5, Fidelity Investments, Finetooth, Getahead (DWR), Global Computer Enterprises, GoETC, Google, Helmi Technologies, HR-XML, IBM, ICEsoft, Ikivo, ILOG, Innoopract, iPolipo, Isomorphic Software, IT MILL, JackBe, Javeline, JSSL, JWAX, Laszlo Systems, Lightstreamer, Microsoft, MobileAware, Mozilla Corporation, NetScript Technologies, Nexaweb, Nitobi, Novell, OpenLink Software, OpenSpot, OpenSymphony (OpenQA), Openwave Systems, Opera, OpSource, Oracle, OS3.IT, RadView, Redmonk, RIFT Technologies, SAP, Scalix, Seagull Software, Service-Now.com, Sitepen, Software AG, Sun Microsystems, Tealeaf Technology, Teleca Mobile, Telerik, The Frontside, Tibco, Transmend, Vertex Logic, Visible Measures, Visual WebGui, Volantis Systems, Webtide, XML11, Xucia, Zend, Zimbra, and Zoho.