The Web is continuously democratizing how information is consumed. Today, personal Web use has led to a rapid increase in user sophistication which is naturally reaching the Enterprise. A new mode of information visualization known as a Mashup combined with the collaborative aspects of Web 2.0 is finding success where Composite Applications struggled: cost, speed of development and interactivity.

By moving the integration point from the service layer to the presentation layer, driven by the user themselves and controlled by secured processes, Mashups are gaining an Enterprise facet promoting them to be the new generation of Composite Applications.

Speaker Bio: Olivier Poupeney is co-founder and CEO of DreamFace Interactive. DreamFace is built on Olivier’s vast experience of over 15 years of work on improving the user experience through the user interface. From 2000 to 2006, he was the co-founder and VP R&D of Ecensity Corporation, where he led all aspects of research and development in the development of their state of the art Composite Application Framework EPS. Prior to that, Olivier was Field Application Engineering Manager for Silverstream France from 1997 to 1999. He served as a pre-sales engineer for Synon France from 1996 to 1997. Olivier started his career as a trainer and consultant for Powersoft/Sybase France.

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2008  Will Be The Decision Year for RIAs
AJAXWorld Conference & Expo 2008 will provide delegates with the optimum balance between RIAs, Rich Web Technologies and AJAX, while underlining business needs, technology potential, and enhanced user experience.

This year at AJAXWorld the relentless focus is not only on where RIAs are now but also where Rich Web Technologies are headed, where Enterprise Web 2.0 and Social Applications are taking the software development industry and the end user, and how Rich Web Technologies are transforming our businesses and our lives.

Delegates will learn how RIAs are making money and gaining market-share for some of the leading businesses in the world.

The real-world questions that will be answered by this year's 140+ sessions are those that currently preoccupy working developers, architects, IT managers and business line managers. The 2008 tracks include:

• Enterprise RIAs and AJAX
• Rich-Web Case Studies and Mash-Ups
• Enterprise Web 2.0 & Social Applications
• Event-Driven Web
• iPhone Developer Summit
• Diamond Track

AJAXWorld is sponsored by the world’s leading RIA technology providers including.

Conference faculty includes the world’s top RIA experts.