Research and Markets (http://www.researchandmarkets.com/research/cb0838/transition_to_saas) has announced the addition of the "Transition to SaaS: An ISV Cookbook" report to their offering.

Software-as-a-Service (SaaS) is increasingly considered "enterprise grade" by many IT buyers, and a viable choice to achieve reduced costs, improved service, and ongoing timely functional currency. As a result, many established independent software vendors (ISVs) are faced with strategic questions that will determine the future of their companies: Will buyers continue to purchase and deploy new perpetual licensed-based software? Should our company begin developing SaaS-based offerings? - If so, when? What is the best roadmap to follow to "SaaS-ify" my business?

Not surprisingly, most software providers are eager to avoid mistakes by learning from others who have already made the transition to SaaS. This Research Report provides guidance to ISVs in transition, with a goal to share the key critical success factors and best practice learning from the 300+ ISVs, system integrators, hosting providers, and pure-play SaaS providers that we have either conducted deep-dive briefing as part of our on-going research agenda (over the past 18 months), or with whom we have conducted various engagement work.

Our research indicates that the decision by a traditional ISV to invest in SaaS should be approached the same as any other strategic business investment. Any such evolution or transition will no doubt affect every aspect of the ISV's business, and will require development of - and most likely, partnerships for - new competencies and capabilities.

Our research indicates that for many software providers, the technical aspects of the transition are often fairly well understood - even if the roadmap for success may take some time. However, what is less understood are the changes that are required in other areas of the business that are typically much deeper and harder to execute, and often entail much more risk. What many do not understand is that making the transition is more than just re-architecting the software. It is often a fundamental re-examination of the business itself to fully understand the organizational and cultural transition issues that are required for a company shifting from a product- to services-based focus.

Read this report to learn:

• What are the most important business and technology model considerations and challenges when adopting a SaaS or Cloud Computing strategy?
• Can hybrid models work? How viable are interim managed services-led and virtualization-driven approaches?
• What are the best strategies to avoid revenue cannibalization?
• What strategies and best practices exist to successfully transition product-centric organizations and cultures to the services-led world of SaaS and Cloud Computing?
• How should ISVs identify, assess and select potential partners for winning SaaS and Cloud strategies?

Key Topics Covered:

• Introduction: The Transition from Software to Service Business
• A Transition to New Business
• Business Transitions: Marketing, Sales & Channels
• Business Transitions: Finance Financing the Transition
• Internal Financial Process Redesign
• Impact on ISV Market Value
• Business Transitions: Operational
• IT Infrastructure Transitions Hosting considerations
• Multi-Tenancy vs. Multi-instance via Virtualization
• What is Multi-Tenancy?
• Three Tenancy Models
• Data Control and Hybrid Tenancy
• Virtualization Alternatives to Multi-Tenancy
• Conclusions and Recommendations For Marketers
• For Sales Executives
• For Channel/Distribution Executives
• For CTOs and Product Executives
• For CIOs and IT Executives
• For CFOs and Financial Executives
• Appendix
• List of Figures and Sidebars

For more information visit http://www.researchandmarkets.com/research/cb0838/transition_to_saas