MADISON, Wis., Feb. 9 /PRNewswire/ -- MyMenu, a delicious new food shopping experience specializing in restaurant-quality frozen foods and offering hundreds of meal ideas in one easy-to-navigate aisle, announced it is expanding throughout the Midwest. The company's growth plan is based on a franchising model, and follows the successful opening of MyMenu stores in Madison, WI, and Fort Wayne, IN, during the summer and fall of 2008. MyMenu is currently recruiting area representatives in the region to facilitate its successful growth.

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MyMenu brings a new level of convenience to family dinners and at-home entertaining. It stands apart from traditional supermarkets by offering a unique, inviting and convenient shopping experience with personalized service. MyMenu stores carry a selection of hundreds of mouth-watering meal solutions that cater to any occasion, including traditional family dinner favorites, terrific party foods and decadent desserts. Friendly, knowledgeable staff provides one-one-one personalized service to help plan a home-style meal in minutes, offer meal preparation tips and make menu suggestions.

"Families, busy professionals, students and seniors all crave nutritious, homemade meals, but today's busy schedules mean that most of us don't have the time to spend hours in the kitchen," says Gary Decatur, MyMenu President and C.O.O. "Consumers love MyMenu because it offers hundreds of mouth-watering, high quality dishes which are easy and fast to prepare. MyMenu is designed to help you get in and out of the kitchen quickly so that you can spend more time with friends and family."

The MyMenu concept offers area representatives and franchisees an excellent business opportunity, supported by nearly 30 years of franchising success, a highly developed infrastructure and industry best practices in quality control. MyMenu stores have been developed specifically for the U.S. and are based on the highly successful award-winning, national chain, M&M Meat Shops -- Canada's leading specialty frozen food retailer which is regularly celebrated for its tremendous growth and market penetration. More than 470 M&M Meat Shops stores operate from coast-to-coast in Canada, which has a population of 33 million, and each is uniquely connected to its community. M&M Meat Shops is recognized as one of the most successful franchise networks in North America.

MyMenu successfully launched five stores in Madison, Wisconsin, and three stores in Fort Wayne Indiana, in the summer and fall of 2008. Based on these successful launches, which generated community-wide excitement and great consumer interest in both cities; MyMenu now plans to grow its presence throughout the Midwest. The company's immediate expansion plans include locations in North Dakota, South Dakota, Nebraska, Minnesota, Iowa, Missouri, Wisconsin, Illinois, Michigan, Indiana, Ohio, Pennsylvania, Kentucky and Tennessee.

"The overwhelmingly positive reaction to MyMenu stores encouraged us to make expansion the next logical step," says Decatur. "We've had many visits, calls and emails from consumers wondering when MyMenu would come to their area. We know that the MyMenu concept is extremely relevant to most communities, especially as more and more consumers look for good food solutions for their families and are doing more entertaining at home."

About MyMenu

MyMenu is a new food shopping experience based on the M&M Meat Shops format, a trusted and award-winning Canadian retailer specializing in high-quality frozen meals and celebrated for its tremendous success and commitment to the community. MyMenu offers hundreds of meal ideas for today's busy families in just one aisle, with products ranging from succulent steaks to delicious desserts and meals ideas. More MyMenu stores will be opening soon in the Midwest. For more information on MyMenu including area representative opportunities, meal ideas, recipes and entertaining tips, please visit www.MyMenu.com.

*This offering is made by prospectus only.

SOURCE MyMenu