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Richard Davies wrote: The UK has a good crop of technology pioneers in cloud computing - for example ElasticHosts, FlexiScale, Flexiant, OnApp - and also some strong government initiatives such as G-Cloud. We will have to see whether this kind of technical leadership converts into swift mass-market adoption or not.
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Sybase 365 Deploys Mediadvance and Message Optimizer
Vantrix Extends Relationship with Global Mobile Messaging Leader

Vantrix has announced that Sybase 365 has extended its contract with Vantrix and will integrate the newest version of Vantrix Message Optimizer and Mediadvance software platform. The agreement broadens a longstanding partnership between the two companies and provides Sybase 365 with access to upgraded functionality for MMS content optimization and interoperability.

For MMS, Sybase 365 provides inter-carrier interconnectivity and interoperability services to major mobile operators, ensuring MMS content is delivered seamlessly to subscribers across GSM and CDMA networks. Message Optimizer provides crucial support for the adaptation and optimization of content for a seamless end-user experience.

"Vantrix has been a steadfast partner for over four years, providing excellent customer service and proving that their technology has the ability to scale with our business," said William Dudley, Group Director, Product Management, for Sybase 365. "Today, we process more than two hundred billion messages each year. It is imperative that we maintain the reliability and performance our customers have come to expect while continuing to expand our service offering. Vantrix is the perfect fit to help us continue to surpass those goals moving forward."

"Sybase 365 truly is a global leader in the messaging industry and we are proud to have them as a longstanding customer," added Charles Marsh, VP Sales of Vantrix. "With the new version of Message Optimizer, Sybase 365 will be able to deliver its services to network operators more efficiently than ever before. Sybase 365 and Vantrix have been key contributors to the growth rate experienced by MMS globally, providing seamless interoperability and interconnection between heterogeneous networks and technologies."

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