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Surefire Ways To Increase Google Pagerank
What follows is obviously my opinion based on observations I’ve made
By: Shaun Anderson
May. 28, 2009 10:00 PM
There seems to be a Google Toolbar Pagerank update underway. Instead of the normal announcement, I thought I’d list what I think Google PR is actually good for because for most, it’s totally useless information. Oh, and of course, how to increase your PR if you won’t be persuaded otherwise.
For the purposes of this quick article I’m very much muddying the line between Toolbar and REAL PR - two different, unsynchronised mechanisms as I understand them.
What follows is obviously my opinion based on observations I’ve made. Years ago I used to manipulate PR quite effectively, now I don’t even bother.
First - I think you only need a high Google PR if you have a LOT of pages. Otherwise, a high PR alone is quite useless. I still think PR may be a defining entry level requirement for pages to get into Google’s main, competitive results, but that’s it. For me PR is akin to having a ticket to a party. If you have one, you’re in - if not, your out, and in the supplemental results (a sort of alternate version of Google where not all filters /requirements are turned on because they are uncompetitive terms).
A PR 5 page will not necessarily outrank a PR 0 page because in the wild, other metrics matter more. I’m basing these opinions on the notion Google is still using Pagerank in some way - just not as an important ranking measure.
I do think Google has gone a long way over the last 18 months to radically change the way either PR is donated, or radically reduce from which pages PR is donated.
I think a lot of it is to do with click / crawl depth. For instance, forums don’t pass a lot of Pagerank these days compared to what they used to, but maybe that’s because they’re just bigger. Most low quality directories don’t seem to pass a lot of PR. Social media sites seem to suffer the same problems as forums. I don’t think blog comments pass a lot of PR either.
The fact is nobody knows how it works these days, it’s probably far removed from the original pagerank paper, and while it may still be a defining entry level requirement for competitive SERPS, it’s not an important element AT ALL when it comes to ranking pages that are already in the SERPS - there are other, much more important influences.
How To Improve Your Pagerank Score
In the end, you should not be thinking about improving your Pagerank. Pagerank is an after effect.
Just get links from real sites and forget about Pagerank
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